Uni Tribune
White Paper

Uni Tribune — A global platform for writers with fair, transparent revenue sharing

Empowering creators everywhere to publish in English, reach worldwide audiences, and earn through Google Ads — 70% to the writer, 30% to the platform.

Version: 1.0 Release: Aug 2025 Location: Global Contact: hello@unitribune.com Web: www.unitribune.com

Executive summary

Uni Tribune is a global, English-language publishing platform that enables writers from any country to create, distribute, and monetize high-quality articles. Our model is simple and fair: writers receive 70% of ad earnings; Uni Tribune retains 30% for platform operations and growth.

Purpose

Democratize access to the global content economy by removing technical, geographic, and financial barriers for writers.

Monetization

Google Ads across SEO-optimized content, with automated attribution and monthly payouts to writers.

Differentiation

Transparent revenue sharing, quality-first editorial standards, and actionable analytics for creators.

Scalability

Compounding SEO growth, programmatic monetization, and a growing network of contributors.

Market problem

  • Talented writers lack access to reliable monetization, global distribution, and editorial support.
  • Existing platforms often charge high fees, enforce opaque policies, or throttle discoverability.
  • Technical barriers (hosting, CMS, SEO, analytics) slow down or prevent independent publishing.
  • Income volatility and limited transparency undermine creator trust and long‑term commitment.

Our solution

What Uni Tribune provides

  • Open writer onboarding: Simple registration and eligibility checks to start publishing quickly.
  • SEO-first publishing: Topic clusters, internal linking, and schema markup for durable traffic.
  • Fair monetization: Automated 70/30 revenue split based on verified ad earnings.
  • Quality & safety: Editorial review, plagiarism checks, and policy compliance.
  • Analytics: Article-level views, RPM, and earnings dashboards for writers.

Product overview

Uni Tribune is a modern, mobile-first publishing stack designed for discoverability and trust.

Writer portal

Onboarding, profile, submissions, editorial status, and payout preferences.

Content editor

Clean writing UX with SEO hints, image handling, and accessibility checks.

Review workflow

Plagiarism scan, policy screening, and tiered editorial approvals.

SEO engine

Topic clusters, internal links, schema, performance budgets, and caching.

Analytics

Article-level sessions, RPM, CTR, dwell time, and earnings attribution.

Payments

Monthly payouts (threshold-based) via mainstream global payment rails.

Business model

Primary monetization via Google Ads. Earnings scale with organic traffic; both parties benefit from quality and growth.

Revenue streams

  • Display Ads (primary): Contextual placements across articles.
  • Secondary (optional): Sponsorships, affiliate content, premium memberships.

Payout mechanics

  • Attribution: Earnings calculated at the article and writer levels.
  • Split: 70% writer / 30% platform after ad network adjustments.
  • Schedule: Monthly payouts, net 15–30, with a minimum threshold.
  • Methods: Bank, Wise, PayPal (where available), or equivalent.
  • Compliance: Invalid traffic and policy deductions reflected before split.

70/30 at a glance

70% / 30%
Writer 70% Platform 30%

Illustrative split of net ad revenue.

Go-to-market strategy

  • SEO content clusters: Targeted topics, long-tail coverage, evergreen updates.
  • Writer acquisition: Invite-only pilot → public onboarding with clear guidelines.
  • Community: Writer forums, editorial office hours, recognition badges.
  • Distribution: Newsletter highlights, social snippets, partner syndication.
  • Trust: Transparent dashboards, prompt support, predictable payouts.

Roadmap

Phase 1

Complete Core site build, initial content, technical SEO foundation.

Phase 2

In progress Monetization activation, content scale-up, analytics v1.

Phase 3

Public writer onboarding, editorial tiers, community programs.

Phase 4

Advanced features: real-time stats, API, sponsorship marketplace.

Competitive landscape

Uni Tribune focuses on fairness, transparency, and SEO-led growth. The matrix below summarizes core positioning.

Attribute Uni Tribune Typical platforms
Revenue share Writer 70% / Platform 30% Often lower writer share or variable terms
Transparency Clear policies, article-level attribution Opaque policies or pooled earnings
Onboarding Straightforward, merit-based Gatekept or inconsistent
Growth engine SEO-first, evergreen content Feed-driven or short-lived virality
Support Editorial guidance and writer analytics Limited creator-facing insights

Editorial standards and policies

  • Originality: No plagiarism; sources cited where relevant.
  • Quality: Clear structure, credible claims, helpful visuals, accessibility.
  • Safety & compliance: Content must comply with ad policies and legal norms.
  • Prohibited areas: Restricted topics as defined by ad partners and local laws.
  • AI usage: Allowed with disclosure; human review required for facts and tone.

Risk factors

  • Platform dependency: Changes in ad policies, RPM fluctuations, or algorithm shifts.
  • Traffic quality: Invalid traffic risks; mitigated via monitoring and controls.
  • Seasonality: Advertiser demand cycles can affect monthly earnings.
  • Content integrity: Maintaining standards at scale requires robust review.

Key metrics

RPM (Revenue per thousand)

Monetization efficiency across categories and geographies.

Sessions & dwell time

Audience growth and engagement quality.

Active writers & retention

Creator health, submission frequency, and earnings distribution.

Editorial acceptance rate

Signal of pipeline quality and guidance effectiveness.

Invalid traffic rate

Compliance and revenue assurance.

Time to payout

Operational reliability and creator trust.

Join Uni Tribune

“Great platforms treat writers as partners. We win when creators win.”

Writers, editors, and partners are invited to join our pilot and help shape the future of global publishing.

Apply as a writer